Industry could be the go-to destination for shoppers throughout the festival and wedding season
India’s wedding industry slumps given that country’s economy continues its slowdown.
NEW DELHI, India—At a well known shop for old-fashioned womenswear when you look at the heart of India’s capital, workless salesmen kill time shifting heaps of unstitched sari fabric from a single shelf to some other, without having any purpose that is apparent. The store, in Delhi’s Chandni Chowk market, focuses primarily on the lehenga, a style of hand-embroidered dress worn on unique occasions.
Besides women’s clothes, it’s possible to also purchase wholesale accessories and silver and jewelry that is silver. However these times, few arrive and fewer purchase. Company has plummeted in current months, said Vivek Jain, who owns the shop. Into the previous 90 days, Jain has let go nine of their 13 employees. “Sales are very nearly minimal. Just What choices do We have? ” asked Jain, 36, as three of their salesmen that are remaining to move neat piles of dresses.
The summer season for extravagant Indian weddings has arrived. In past years, areas such as for instance Chandni Chowk could see vast amounts’ worth of sales in per year: One luxury wedding can cost thousands and thousands of bucks, and also the whole wedding industry had been believed to own been well well worth $40 to $50 billion year that is last.